Logo# 1: Psych (TV Show)Critique: I think this logo is effective in its simplicity. It is clear and simple - and the color is one of my favorite colors. They only thing that I don't like about the logo is that it does not relate to the show at all - it does not give you any idea of what the show is about. I feel that the logo would have been a bit more effective if it had a graphic along with the text.
Logo# 2: Staples
This logo is effective in that it is clear and simple and the color is bright and stands out. I also like the fact that they have a graphic of a staple to show kind of what the store sells. The only issue is that it is hard to see that the graphic is a staple.
Logo# 3: World Wildlife Fund:
This logo is effective in that is shows that the cause is by depicting a panda bear to represent the wildlife that it seeks to preserve. I also like the simply black and white color. Also, the fact that the panda is cute does not hurt!
Logo# 4: Walt Disney Motion Pictures:
First of all, the font is very effective in that it is unique to Disney. Anyone would recognize that as Disney. Also, by putting a graphic of a castle in the back, it is relating it to Cinderella's castle at Disney World, thus, once again, associating it with Disney. The bright colors and fantastical background also make it more effective.
The color used behind the logo is effective in that it is the color of chocolate, thus making you think of chocolate. The shape is also in that of a chocolate bar. Adding the Kiss also enhances this image. One thing that I don't like is the writing on the bottom. The font is boring and kind of throws it off.
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